Research & Analysis

Insights

Institutional-grade research on Nigerian equities, frontier markets, currencies and global macro.

Can Meta spend its way to AI leadership?
CompaniesInsight

Can Meta spend its way to AI leadership?

Meta is spending aggressively to close the gap in artificial intelligence, but capital alone may not be enough. The real question is whether its investment can translate into genuine leadership, stronger products and durable returns.

ET&A Research · 24 July 2026

Why cash flow matters more than profit
Investment Fundamentals

Why cash flow matters more than profit

Profit can look strong on paper, but cash flow shows whether a business is actually generating the money needed to operate, invest and survive. For investors, it is often the clearest test of financial health.

ET&A Research · 24 July 2026

Saving vs Investing
Investment Fundamentals

Saving vs Investing

Saving protects money for short-term needs, while investing aims to grow it over time. Understanding the difference helps you decide when to prioritise security and when to pursue long-term returns.

ET&A Research · 24 July 2026

How to start investing with ₦100,000
Investment Fundamentals

How to start investing with ₦100,000

You do not need millions to begin investing. With ₦100,000, a clear plan and sensible diversification, you can start building a portfolio while learning how markets work.

ET&A Research · 24 July 2026

How to build a simple portfolio
Investment Fundamentals

How to build a simple portfolio

Building a portfolio does not need to be complicated. A simple mix of diversified investments can help balance risk, support long-term growth and reduce dependence on any single asset.

ET&A Research · 24 July 2026

Why Nigeria needs patient capital
Africa & Emerging MarketsInsight

Why Nigeria needs patient capital

Nigeria’s most important businesses often need more time, capital and support than traditional investors are willing to provide. Patient capital can help promising companies survive early challenges, scale sustainably and create lasting economic value.

ET&A Research · 24 July 2026

What makes a startup investable?
Private Markets

What makes a startup investable?

An investable startup needs more than a strong idea. It must combine a clear market opportunity, a credible team, a scalable business model and a realistic path to returns.

ET&A Research · 24 July 2026

The investment case for electric mobility in Nigeria
Africa & Emerging Markets

The investment case for electric mobility in Nigeria

Nigeria’s transport market is large, fuel-dependent and increasingly expensive to operate. Electric mobility offers a compelling opportunity to reduce costs, improve urban transport and build a new domestic clean-energy industry.

ET&A Research · 24 July 2026

Red flags in pitch decks
Private Markets

Red flags in pitch decks

A pitch deck can reveal as much through what it avoids as what it includes. From unrealistic forecasts to unclear business models, certain warning signs can expose deeper weaknesses in an investment opportunity.

ET&A Research · 24 July 2026